It’s finally here- a new year, a new decade- and we’re ringing it in with nothing but gratitude for how far we’ve come and how far we will continue to go.
This year, we’re all about conversion, content marketing and upping our game when it comes to how brands interact with their audience.
We’ve compiled 5 quick and useful resources to help get your started in conquering your 2020 brand goals.
TWITTER BUSINESS CALENDAR
While we are not avid Twitter users by any means, the calendar that the Twitter team has put together for the year ahead can prove useful in so many ways. They have taken the time to outline any big events happening each month and a quick tip at the bottom that can be applied in a variety of ways.
Let’s take January for example, their tip is to use Twitter polls to encourage engagement from your audience- you can apply the same strategy using Instagram story polls, or creating a fun poll in your monthly newsletter.
Check out the calendar below and utilize the important marked dates that align with your brand to spark conversation.
GET THE CALENDAR
PINTEREST 100 FOR 2020
So, just in case you didn’t know, Pinterest is our jam. We love using Pinterest to find inspiration, as well as curating mood boards, showcasing our work, preparing for client projects and so on.
In fact, our Pinterest strategy has drastically increased our following, engagement rate and impressions, thus leading to more website views and project inquiries.
If you need a little help in the Pinterest department, we’re linking the Pinterest 100 for 2020 PDF that shares projected top trends, the tried and true content people search for, and topics that, although popular, may surprise you.
Again, this was made by Pinterest - however, the research provided can really help build a significant content strategy across all social platforms.
SHOW ME THE 100!
STATE OF INSTAGRAM INFLUENCER MARKETING IN 2020
This report is an absolute game changer. Influencer Marketing is expected to be an $8 billion dollar industry in 2020.
Later (social media scheduling platform) and Fohr (world-renowned influencer marketing platform) teamed up to create this immersive report filled with a ton of great research, including the theory of quality over quantity, the impact of hashtags, understanding best times to post and more.
If you aren’t already using influencer marketing for your brand- this is a great place to start and when you’re ready to put this knowledge to use, contact us!
GET THE REPORT